¡Estudiá Negocios Digitales en EAN!

Licenciatura en Administración de Negocios en Internet.

SOLICITÁ MÁS INFORMACIÓN

Sobre la Licenciatura Perfil del Egresado Modalidad de Cursada Plan de Estudios Director de Carrera Formación Integral

Sobre la Licenciatura

La carrera está pensada para aquellos profesionales que desean aprender cómo realizar y administrar negocios en entornos digitales, como así también desarrollar y potenciar productos o servicios. De esta forma, como profesional en Negocios Digitales, se estará capacitando para afrontar los retos del mundo digital y liderar proyectos innovadores a nivel local, nacional y en el exterior.

La currícula se renueva constantemente con la finalidad de formar  profesionales con habilidades para entender y aplicar las últimas tendencias, recursos y herramientas tecnológicas en el mundo empresarial.

Esta disciplina abarca áreas fundamentales como el management, el marketing, el diseño de experiencia de usuario, la gestión de proyectos,  el data analytics, la inteligencia de negocio,  la infraestructura tecnológica,  el marco legal y la Seguridad Informática  entre otras,  con el fin de brindar conocimientos especializados que permitan desarrollar skills en administración,  posicionamiento, crecimiento y seguridad  de negocios digitales en cualquier industria.

Nuestros diferenciales

- Formamos parte de Red Summa, integrada por universidades de distintos países de América y España.

- Al finalizar el segundo año podrás desempeñarte como Community Manager.

- Recibirás una formación que te permitirá comprender el funcionamiento de una empresa y asesorar sobre negocios en Internet.

- Las asignaturas incorporan contenidos que luego pueden profesionalizarse a través de una certificación, por ejemplo, en Google Analytics, Data Studio (Looker), Power BI y Metodologías ágiles, entre otras.

Título Final: Licenciado/a en Administración de Negocios en Internet (4 años).

Título Intermedio: Analista Universitario/a en Administración de Negocios en Internet (3 años). 

Modalidad Presencial. RM 2386/17.

Perfil del Graduado

Los graduados de la Lic. en Administración de Negocios en Internet están capacitados para:

Administrar, asesorar y evaluar proyectos y negocios en Internet de los ámbitos público, privado y del tercer sector, en lo relacionado a los procesos de comercialización, finanzas, presupuestos, costos, políticas, legislación, protección, confidencialidad y seguridad en el manejo de la información en línea, considerando la innovación tecnológica y de los sistemas de información.

Requisitos de Admisión

- Asistencia a charla de incumbencias profesionales con la directora de la carrera.

- Curso para Ingresantes de realización obligatoria, pero no excluyente.

- Semana de Ambientación con asistencia obligatoria (inserción a la vida universitaria).

- Documentación prevista en el reglamento interno. 

Modalidad de Cursada

En IUEAN nuestro plan de estudio se encuentra dividido con Asignaturas Presenciales y Asignaturas del Sistema Institucional de Educación a Distancia (SIED).

Las Asignaturas SIED facilitan compatibilizar la vida laboral y personal con el desarrollo académico, donde realizas una cursada online con encuentros semanales sincrónicos con el docente en una plataforma amigable, ordenada y dinámica. Por otro lado, los exámenes parciales y finales se realizan en modalidad presencial en nuestra institución.

51%

Carga horaria
asignaturas presenciales

49%

Carga horaria
asignaturas SIED

Directora de Carrera

Esp. Fernanda Miccoli

Lic. en Informática (UNLA). Formación postgradual como "Experto en Community Management" y "Big Data para la toma de decisiones‎". Actualmente, Maestranda en Gestión y Tecnologías de la Información en la Empresa (UPM). Docente universitaria. Se desempeña en el área de la Subsecretaría de Planeamiento e Innovación/Gerencia Operativa de Incorporación de Tecnologías (GoINTEC) del Ministerio de Educación de CABA. Consultora internacional. Actualmente, se encuentra en un proyecto multinacional con base en Latinoamérica y Europa sobre cultura digital en las empresas y la revolución digital 4.0, haciendo foco en la implementación de soluciones de Big Data e inteligencia artificial para Pymes.

Formación Integral

Investigación

Posibilidad de formarse a través de la participación en proyectos y el trabajo colaborativo con profesionales de distintas disciplinas. Los alumnos interesados podrán elaborar artículos académicos para difundir en congresos.

Ver más información

Acción Comunitaria

Los proyectos se articulan desde las carreras a fin de promover en los futuros licenciados el desarrollo de ciertas capacidades y habilidades blandas que les brindan un diferencial al momento de insertarse laboralmente como profesionales.

Ver más información

Internacionalización

Los alummos podrán cursar asignaturas en modalidad online a través de los convenios con las universidades del extranjero (Brasil, Chile, Colombia, España, Francia, México, Panamá, Paraguay, Perú y Uruguay).

Ver más información

Bienestar

Los alumnos y graduados cuentan con un servicio de desarrollo profesional que les permite profesionalizarse en el área de sus conocimientos. También, disponen de un programa de beneficios con descuentos en diferentes rubros.

Solicitá más información

Contacto

(+54) 11 5032-3900 CABA: Av. Córdoba 1690 Capital Federal
Zona Norte: Av. Santa Fe 2162 Martínez informes@ean.edu.ar
 
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<p>Esta disciplina abarca áreas fundamentales como el management, el marketing, el diseño de experiencia de usuario, la gestión de proyectos,  el data analytics, la inteligencia de negocio,  la infraestructura tecnológica,  el marco legal y la Seguridad Informática  entre otras,  con el fin de brindar conocimientos especializados que permitan desarrollar skills en administración,  posicionamiento, crecimiento y seguridad  de negocios digitales en cualquier industria.</p>
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- Al finalizar el segundo año podrás desempeñarte como Community Manager.
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- Recibirás una formación que te permitirá comprender el funcionamiento de una empresa y asesorar sobre negocios en Internet.
<br/>
<br/>
- Las asignaturas incorporan contenidos que luego pueden profesionalizarse a través de una certificación, por ejemplo, en Google Analytics, Data Studio (Looker), Power BI y Metodologías ágiles, entre otras.
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<br/>
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Administrar, asesorar y evaluar proyectos y negocios en Internet de los ámbitos público, privado y del tercer sector, en lo relacionado a los procesos de comercialización, finanzas, presupuestos, costos, políticas, legislación, protección, confidencialidad y seguridad en el manejo de la información en línea, considerando la innovación tecnológica y de los sistemas de información.
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 Licenciado/a en Administración de Negocios en Internet (4 años).
<br/>
<br/>
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 Analista Universitario/a en Administración de Negocios en Internet (3 años). 
<br/>
<br/>
<strong>Modalidad Presencial.</strong>
RM 2386/17.
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<header>NEGOCIOS EN INTERNET</header>
<title>Conocé cómo surgió la creación del Business Model Canvas para Sofiaterra</title>
<slug>conoce-como-surgio-la-creacion-del-business-model-canvas-para-sofiaterra</slug>
<author>Prof. Lic. Martín Valle, coordinador de Comunicación en EAN.</author>
<metatitle>Conocé cómo surgió la creación del Business Model Canvas para Sofiaterra</metatitle>
<metadescription>La iniciativa forma parte del Proyecto de Integración Curricular (PIC) que los/as estudiantes realizan este cuatrimestre para una comunidad de artistas.</metadescription>
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<header>TECNOLOGÍA</header>
<title>Conocé las novedades del informe Life Trends 2024</title>
<slug>conoce-las-novedades-del-informe-life-trends-2024</slug>
<author>Prof. Lic. Martín Valle, coordinador de Comunicación en EAN.</author>
<metatitle>Conocé las novedades del informe Life Trends 2024</metatitle>
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<pubDate>Mon, 13 Nov 2023 17:24:38 -0300</pubDate>
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<header>NEGOCIOS EN INTERNET</header>
<title>Negocios sobre infraestructura Cloud</title>
<slug>negocios-sobre-infraestructura-cloud</slug>
<author>Prof. Lic. Martín Valle, coordinador de Comunicación.</author>
<metatitle>Negocios sobre infraestructura Cloud</metatitle>
<metadescription>Mañana a las 19 horas en modalidad online.</metadescription>
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<pubDate>Wed, 12 Jul 2023 15:29:17 -0300</pubDate>
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<header>NEGOCIOS EN INTERNET</header>
<title>UX Research y la ética</title>
<slug>ux-research-y-la-etica</slug>
<author>Prof. Lic. Martín Valle, coordinador de Comunicación.</author>
<metatitle>UX Research y la ética</metatitle>
<metadescription>Jueves 6 de julio de 19:30 a 21:30 horas en modalidad online.Organiza la Lic. en Administración de Negocios en Internet en conjunto con la Sec. de Extensión Universitaria/Relaciones Institucionales.</metadescription>
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Jueves 6 de julio de 19:30 a 21:30 horas en modalidad online.
<br/>
<br/>
Organiza la Lic. en Administración de Negocios en Internet en conjunto con la Sec. de Extensión Universitaria/Relaciones Institucionales.
</p>
</summary>
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<title>Liz Dahiana Nenning.png</title>
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<article id="1431" state="1" restricted="0" created_at="2023-06-21 10:25:06" created_by="5" created_type="backend" updated_at="2023-06-21 16:31:22" updated_by="5" updated_type="backend" published_at="2023-06-21 16:31:23" published_by="5" deferred_publication="1970-01-01 00:00:00">
<header>NEGOCIOS EN INTERNET - SEC. DE EXTENESIÓN/RELACIONES INSTITUCIONALES</header>
<title>De 0 a 100 experiencia E-commerce ¿Cómo desarrollarlo y no morir en el intento? HTML, JavaScript, CSS aplicadas al E-commerce</title>
<slug>de-0-a-100-experiencia-e-commerce-como-desarrollarlo-y-no-morir-en-el-intento-html-javascript-css-aplicadas-al-e-commerce</slug>
<author>Martín Valle, coordinador de Comunicación.</author>
<metatitle>De 0 a 100 experiencia E-commerce ¿Cómo desarrollarlo y no morir en el intento? HTML, JavaScript, CSS aplicadas al E-commerce</metatitle>
<metadescription>Mañana 22 de junio de 19:30 a 21:30 horas en modalidad online. </metadescription>
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<article id="1310" state="1" restricted="0" created_at="2022-10-06 10:00:51" created_by="5" created_type="backend" updated_at="2022-10-06 17:19:07" updated_by="5" updated_type="backend" published_at="2022-10-06 17:19:09" published_by="5" deferred_publication="1970-01-01 00:00:00">
<header>NETWORKING</header>
<title>Propuesta de valor: Desafíos de brindar soluciones tecnológicas al negocio</title>
<slug>propuesta-de-valor-desafios-de-brindar-soluciones-tecnologicas-al-negocio</slug>
<author />
<metatitle>Propuesta de valor: Desafíos de brindar soluciones tecnológicas al negocio</metatitle>
<metadescription>Martes 11 de octubre a las 18.45 horas en la asignatura "Infraestructura y plataforma de negocios electrónicos".</metadescription>
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<summary>
<p>Martes 11 de octubre a las 18.45 horas en la asignatura "Infraestructura y plataforma de negocios electrónicos".</p>
</summary>
<node0 />
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<pubDate>Thu, 06 Oct 2022 10:00:51 -0300</pubDate>
</article>
<article id="1305" state="1" restricted="0" created_at="2022-09-29 10:09:30" created_by="5" created_type="backend" updated_at="2022-09-29 15:27:09" updated_by="5" updated_type="backend" published_at="2022-09-29 15:27:11" published_by="5" deferred_publication="1970-01-01 00:00:00">
<header>NETWORKING</header>
<title>Campus Summit 2022</title>
<slug>campus-summit-2022</slug>
<author />
<metatitle>Campus Summit 2022</metatitle>
<metadescription>El próximo 12 de octubre en el Centro de Convenciones de Buenos Aires.</metadescription>
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<summary>
<p>El próximo 12 de octubre en el Centro de Convenciones de Buenos Aires.</p>
</summary>
<node0 />
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<enabled>1</enabled>
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<pubDate>Thu, 29 Sep 2022 10:09:30 -0300</pubDate>
</article>
<article id="1300" state="1" restricted="0" created_at="2022-09-19 13:59:20" created_by="5" created_type="backend" updated_at="2022-09-19 14:02:28" updated_by="5" updated_type="backend" published_at="2022-09-19 15:26:17" published_by="5" deferred_publication="1970-01-01 00:00:00">
<header>NETWORKING</header>
<title>Nuevos negocios digitales</title>
<slug>nuevos-negocios-digitales</slug>
<author />
<metatitle>Nuevos negocios digitales</metatitle>
<metadescription>Martes 20 de septiembre a las 20.30 horas por Google Meet.</metadescription>
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<summary>
<p>Martes 20 de septiembre a las 20.30 horas por Google Meet.</p>
</summary>
<node0 />
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<operator_id>5</operator_id>
<email>martin.valle@ean.edu.ar</email>
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<pubDate>Mon, 19 Sep 2022 13:59:20 -0300</pubDate>
</article>
<article id="1280" state="1" restricted="0" created_at="2022-08-17 17:35:41" created_by="5" created_type="backend" updated_at="2022-08-17 17:48:16" updated_by="5" updated_type="backend" published_at="2022-08-18 10:17:35" published_by="5" deferred_publication="1970-01-01 00:00:00">
<header>NETWORKING</header>
<title>eCommerce Day Argentina 2022</title>
<slug>ecommerce-day-tour-2022</slug>
<author />
<metatitle>eCommerce Day Argentina 2022</metatitle>
<metadescription>Del 24 al 26 de agosto en el Centro de Convenciones de Buenos Aires.</metadescription>
<externallink />
<reader_id>0</reader_id>
<source_title />
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<summary>
<p>Del 24 al 26 de agosto en el Centro de Convenciones de Buenos Aires.</p>
</summary>
<node0 />
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<images count="1">
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<credit />
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<operator_id>5</operator_id>
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<pubDate>Wed, 17 Aug 2022 17:35:41 -0300</pubDate>
</article>
<article id="1118" state="1" restricted="0" created_at="2021-10-28 10:40:33" created_by="5" created_type="backend" updated_at="2021-10-28 11:27:31" updated_by="5" updated_type="backend" published_at="2021-10-28 11:27:34" published_by="5" deferred_publication="1970-01-01 00:00:00">
<header>NETWORKING</header>
<title>Postulá tu proyecto en el Metis Hackaton</title>
<slug>postula-tu-proyecto-en-el-metis-hackaton</slug>
<author />
<metatitle>Postulá tu proyecto en el Metis Hackaton</metatitle>
<metadescription>Tenés tiempo de inscribirte hasta el 30 de noviembre.</metadescription>
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<reader_id>0</reader_id>
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<valoration>0</valoration>
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<summary>
<p>Tenés tiempo de inscribirte hasta el 30 de noviembre.</p>
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<node0 />
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<credit />
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<operator_id>5</operator_id>
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